The LGBTQ+ community’s combined buying power has been estimated at $3.7 trillion and growing. Here’s what your business needs to do to get in on some of that action.
Marketing
28 Articles
Sales typically sag in the summer, but will people’s wanderlust make it worse? What can you do to prevent the summer dip?
Your average email open rate should be between 15-25%. Are you getting your fix of customer clicks?
67% of online shoppers rated high-quality images as being “very important” to their purchase decision – even more than reviews and ratings.
It’s estimated that people will spend around $16 billion on Father’s Day.
In an age when people are told they can’t be near anyone else, 73% of all US adults are more likely to make a purchase after watching a video explaining the product they’re considering.
There are 16 different Amazon Advertising Reports, and most sellers are probably only using two or three of them. Don’t be most sellers. Do your own thing by doing what we tell you to do!
Increasing customer retention by just 5% can boost profits anywhere from 25-95%
Contextually aligned ads drive a 93% increase in brand awareness.
Multimillion dollar Amazon sellers are more than twice as likely to attend trade shows than non-multimillion dollar sellers.